The18th Malaysia International Halal Showcase. 7 - 10 September 2022. telah menjadi platform penyumberan halal yang terkemuka dengan potensi jualan melebihi RM1.6 bilion dicatatkan pada 2019. Kami berharap dapat mengukuhkan Malaysia sebagai hab halal global dengan acara yang bakal merekodkan satu lagi kejayaan pada tahun ini," katanya. Malaysia International Halal Showcase 2019 to attract record number of exhibitors The exhibition, to be held under the theme of "Delivering the Halal Market", would showcase technologies related to the Fourth Industrial Revolution 4IR Kuala Lumpur The Malaysia International Halal Showcase MIHAS 2019, scheduled to be held on 3-6 April 2019, is expected to attract the biggest number of exhibitors in the event's history. Deputy Chief Executive Officer of Malaysia External Trade Development Corporation MATRADE Wan Latiff Wan Musa said that around 1,000 companies are expected to participate in the 16th edition of MIHAS, dubbed the world's largest halal trade fair. “MIHAS 2018 attracted over 778 exhibitors from 32 countries and 21,000 visitors globally. It proved to be successful by generating over billion in sales, an increase of percent compared with MIHAS 2017,” he told BERNAMA in an interview. He pointed out that MIHAS 2019 would serve as a platform for small and medium enterprises SMEs to showcase their halal brands and services to the global visitors. The exhibition, to be held under the theme of "Delivering the Halal Market", would showcase technologies related to the Fourth Industrial Revolution 4IR, Wan Latiff said. MIHAS 2019 will continue to feature International Sourcing Program — an effective business-matching initiative which was introduced in 2005 and has recorded over $ billion in cumulative trade for its participants. Other programs include seminars and conferences to be held concurrently, such as Trade Talk and Halal Trade Finance Conference. “MIHAS has proven to be a successful platform for Malaysian companies, especially SMEs, to discover global opportunities and at the same time to learn about the global halal industry from other international participants,” the deputy CEO added. For all the latest News, Opinions and Views, download App. Select Language To Read in Urdu, Hindi, Marathi or Arabic. .

The18th Malaysia International Halal Showcase. 7 - 10 September 2022. (MITI) oversees Malaysia's international trade and investment interest. Its policies and commitment to spur economic and industrial activity have resulted in Malaysia being one of the top trading nations in the world. Organiser

Malaysia External Trade Development Corporation MATRADE, the National Export Promotion Agency of Malaysia, will organize the 16th Edition of Malaysia International Halal Showcase MIHAS 2019 at Malaysia International Trade and Exhibition Centre [MITEC], Kuala Lumpur, Malaysia from 3rd to 6th April 2019. As the world premier halal industry event, MIHAS will serve as a platform to experience and source Malaysia’s well-known Halal products and services. This 16th edition of MIHAS will showcase exhibitors from more than 30 countries with products and services ranging from a Halal Consumables Agriculture Produce, Processed and Ready-to-Eat Products, Chocolate & Dairy Products, Confectionery, Poultry & Seafood Products, Beverages, Food Chemicals, Emulsifiers & Ingredients, Additives, Herbal Products, Food Technology; b Non-Food Halal Products Perfumery, Toiletries, Cosmetics, Household Detergent; c Halal Pharmaceuticals Age-based Nutrition, Antioxidants, Medicine, Vaccine, Vitamins, Fortified Food & Beverage, Health Supplements; d Halal Certified Premises Hotels & Restaurants, Catering Services, Food Packaging & Machinery, Logistics, Warehousing; and e Islamic Finance, Investment, Banking & Takaful Commercial Banks, Electronic Banking, Islamic Financial Institutions and Consultants, Islamic Unit Trust, Islamic Capital Markets, Takaful Insurance and Hibah Wills. In conjunction with MIHAS 2019, MATRADE is please to invite your company to participate in a pre-arranged, One-to-One Business Meeting Session on Tuesday, 2nd April 2019. Selected Foreign Buyers are entitled for complimentary accommodation up to 4 days 3 nights, 1st to 4th April 2019 and transport hotel to business meeting and exhibition venues only. To maximize your experience, Buyers are advised to arrive Kuala Lumpur on 1st April 2019 and depart 4th April 2019. You may continue for additional stay at your own cost and are encouraged to follow-up with Malaysian companies factory visit. Interested buyer should contact MATRADE Chennai and submit the completed Registration Form with clear description on the interested products/services before 1st February 2019. For additional information, please log on to or you may contact Mr. Muzzafar / Mr. Ram of MATRADE Chennai at Tel +91 44 2431 3722/ 3724 or email chennai Attached are the Registration Form, Tentative Programme and Products / Services Code for your reference. Product Service Code-INSP 2019 Letter of Undertaking MIHAS 2019 Buyer Registration Form – INSP MIHAS 2019 Tentative Programme – INSP MIHAS 2019
𝗖𝗢𝗢𝗥𝗗𝗜𝗡𝗔𝗧𝗜𝗡𝗚𝗧𝗛𝗘 𝗘𝗩𝗘𝗡𝗧 𝗦𝗘𝗧𝗨𝗣 𝗙𝗢𝗥 𝗠𝗜𝗛𝗔𝗦 The biggest secret to the success of an #EVENT is MIHAS continues to empower the Global Halal Industry The global halal industry has grown tremendously over the past years. According to the State of the Global Islamic Economy Report published by Thomson Reuters in association with Dina Standards, the global halal economy isworthan estimate of US$ trillionacross the food, health, and lifestyle sectors,while Islamic finance assets were estimated to have reached US$ trillion in 2019. Malaysia has always been at the forefrontof this growth. This is due to its pioneering efforts in developing various facets of the halal economy andits position as a global halal hub. A major platform for this growth has been the Malaysia International Halal Showcase MIHAS. Organised byMalaysia External Trade Development Corporation MATRADE, MIHAS has provided global halal suppliers and buyers a credible platform to network and do business for about two decades. Adapting to the Pandemic with Virtual Technology The previous edition of MIHAS in 2019 saw incredible success, with the participation of over 1,000 exhibitors from 44 countries and creating over billion in potential sales. The year 2020, proved to be a challenge, mainly due to the COVID-19 pandemic,which caused uncertainties across the globe, disrupted the global supply chain, and ultimately reshapedtoday’s economic landscape. As 2021 rolled in, MIHAS decided it was time to rise above the challenges of the global disaster and pioneered its first virtual showcase. With the theme “Empowering Halal, Tomorrow, Together”, the 2021 showcase began on 9 September and concluded on 31 December 2021. Digital technology proved its relevance during the pandemic as MIHAS incorporated cutting-edge technological innovations in its virtual version. MIHAS 2022 featured virtual exhibition booths that were brought to life via a full multimedia microsite. Trade visitors could view the products and services showcased from the safety and comfort of their homes. Being fully online also allowed exhibitors to connect with trade visitors from overseas, with live chat being a helpful mode of communication 24 hours a day, seven days a week. In addition, AI-assisted business matching sessions enabled MIHAS exhibitors to better network with trade visitors and communicate with participants. Other activities included live knowledge sharing sessions, conferences, and webinars with market leaders offering trade visitors and exhibitors more networking opportunities. Exhibiting brands benefitted from real-time data access that is crucial for analysis and brand development, and to remain competitive in today’s highly digitalised environment. Succeeding Despite the Obstacles The option of securing virtual booths was popular with exhibitors, with the added services being around-the-clock accessibility which was particularly convenient for international visitors from different time zones. They were also supported by MATRADE's 46 international offices. Mr. Mohd Mustafa Abdul Aziz, MATRADE’s Chief Executive Officer noted that the virtual exhibitors performed very well, with strong sales across all the sectoral pillars that MIHAS was championing. It is apparent that MIHAS has made a strong comeback despite twoyears of absence and being presented for the first time through a virtual format. There were initial concerns if the industry will react positively to the virtual format, and to our pleasant surprise, the response has been overwhelming”, he stressed. MIHAS 2022 experienced strong increase in the number of participants from international companies, highlighting the trust among global business communities towards the event. This year’s virtual showcase had exhibitors from 43 different countries, including first-time participants from Mexico, Guatemala, Colombia and Trinidad and Tobago. With the intention to widen perspectives about the halal industry, the virtual event showcased the 12 key pillars of MIHAS – each representing a growing halal market across the globe. The 12 key pillars were food and beverage education pharmaceuticals services and enablers franchise modest fashion Islamic finance cosmetics and personal care media and recreation Muslim friendly travel e-commerce and food technology Among the 12 pillars, sectors that recorded the highest total sales were Islamic financial services, food andbeverages, pharmaceuticals, toiletries & cosmetics, prepared food, and palm oil products. In line with the Halal value system, there is a growing global trend of consumers preferring cruelty-free brands that areethical and responsible in their business practices. Towards this end, MIHAS 2022 also emphasised areas related to sustainable innovations and initiatives. MATRADE aspires for next year’s 18th editionto run on a bigger scale, further improving on the integrated hybrid format of both physical and virtual configuration in hopes of reaching out to more Halal industry players. Contact MATRADE's 46 Worldwide Offices Now
The18th Malaysia International Halal Showcase. 7 - 10 September 2022. Why Exhibit #1 envoys and 2,000 conference delegates representing the entire Halal supply chain have attended MIHAS and the Global Halal Summit in 2019. Altogether, they populate the tradeshow, two top tier conferences and over 150 different panel sessions, break-out
Malaysia MIHAS 2022 evolves into a hybrid showcase, 9-12 September 2021 The World’s Largest and Most Comprehensive Halal Showcase Primed To Host Halal Exporters and Buyers Across the Halal Ecosystem Kuala Lumpur, 30 March 2021 – On a mission to engage and inspire the local and global halal community, the Malaysia External Trade Development Corporation MATRADE today announced that the 17th Malaysia International Halal Showcase MIHAS, scheduled from 9th to 12th September 2021, will for the first time be presented in a hybrid format. Announcing the new format, MATRADE Chief Executive Officer, Mohd Mustafa Abdul Aziz, said “Over the past 17 years, MIHAS has grown into a premier international marketplace for the global halal community to explore business opportunities and grow their network. “In keeping up with the current trend, the team has carefully crafted a versatile hybrid showcase with digital capabilities to bring patrons, investors and trade partners the best of both worlds. MIHAS has historically been the marquee halal sourcing platform, with over billion in potential sales recorded in 2019 alone. We look forward to fortifying Malaysia as the heart of the global halal hub with another successful showcase this year.” The new showcase format, taking into consideration health and safety concerns, will feature a controlled on-ground exhibition presence at the MATRADE Exhibition and Conference Centre MECC, with all the relevant protocols in place, integrated with virtual components including a virtual exhibition, Artificial Intelligence AI assisted business matching sessions, virtual network lounge, industry specific sessions and live conferences. In an effort to widen perspectives about the halal industry, the event will focus on showcasing 12 key pillars representing growing halal markets across the globe. These include long- established sectors such as food and beverage, education, pharmaceuticals, services and enablers, and franchise. While the more contemporary sectors comprise modest fashion, Islamic finance, cosmetics and personal care, media and recreation, Muslim friendly travel, e- commerce and food technology. Commenting on the global trend of consumers opting for brands that practice ethical, cruelty- free and responsible business practices, Mustafa shared, “The promotion of responsible and sustainable businesses globally is very much in line with the Halal value system. Bearing this in mind, the 17th MIHAS showcase will place special emphasis on helping local and international players look to innovation and sustainable initiatives to spearhead steady growth for the Halal economy.” MIHAS is the place for local and international Halal players to obtain critical global exposure for their products or services in order to elevate market share. This year, MIHAS has allocated more than 750 booths comprising both, physical and virtual at the MATRADE Exhibition and Conference Centre MECC. Exhibitors also have the option of securing virtual booths that are accessible by online visitors at any time, a helpful feature for international visitors from different time zones. Each virtual booth will be equipped with info points to showcase key products and services. Organised by MATRADE under the patronage of the Ministry of International Trade and Industry Malaysia, MIHAS is a world-class Halal showcase that harnesses and amplifies Malaysia’s strengths as the global halal hub. This year, the 17th MIHAS Showcase, themed “Empowering Halal, Tomorrow, Together”, aims to position Malaysian businesses to be world’s Halal champions by embracing Industry Revolution and serving as the ultimate launchpad for digitally-powered Halal brands and innovators. Since its inception in 2004, MIHAS has hosted more than 8,200 exhibitors from 44 countries, and attracted over 400,000 visitors from 88 countries. The event has generated over billion in business leads in the past 16 years of its organisation. Brands looking to jumpstart their presence and make a mark in the Halal market by participating in MIHAS 2023 may contact Ms Azlina Jane Zahri, Director of Sales and Marketing at azlina [email protected].
MALAYSIAINTERNATIONAL HALAL SHOWCASE MITEC. Kuala Lumpur. Malaysia 3-6 April 2019 Delivering Halal Markets Motif inspired by Moorish Circles (Moroccan Islamic Pattern) MIHAS 2019 MIHAS 2018 Visitors Breakdown (excluding Malaysia) NORTH EUROPE ASIA AFRICA 2% SOUTH ASIA 8% ASEAN 43% 28% OCEANIA 4% 5% MIDDLE EAST 8% AMERICAS EUROPE 2% NORTH

MALAYSIA INTERNATIONAL HALAL SHOWCASE MIHAS is an annual 4-day trade exhibition held in Kuala Lumpur, Malaysia. Gallery Videos Articles Description MIHAS is hosted by the Ministry of International Trade and Industry MITI, Malaysia, and is organised by the Malaysia External Trade Development Corporation MATRADE. Respected as a modern, peaceful and prosperous Islamic country especially among OIC countries, Malaysia has the added advantage of championing the halal cause. Around 30,000 traders and visitors flocking into the MIHAS 2019, it has resulted in total immediate and negotiated trade value of over billion USD 380 Million. Today, MIHAS is the premier event that is not limited to the ASEAN region alone but is also supported internationally by the enthusiastic participation of International Pavilions from countries across the globe. MIHAS is an annual 4-day trade exhibition held in Kuala Lumpur, Malaysia. MIHAS is hosted by the Ministry of International Trade and Industry MITI, Malaysia, and is organized by the Malaysia External Trade Development Corporation MATRADE. Respected as a modern, peaceful and prosperous Islamic country especially among OIC countries, Malaysia has the added advantage of championing the halal cause. Around 30,000 traders and visitors flocking into the MIHAS 2019, it has resulted in total immediate and negotiated trade value of over billion USD 380 Million. Today, MIHAS is the premier event that is not limited to the ASEAN region alone but is also supported internationally by the enthusiastic participation of International Pavilions from countries across the globe. Gallery Videos Articles Informations Malaysia External Trade Development Corporation MATRADE Tags

. 332 139 361 205 327 292 17 51

malaysia international halal showcase 2019